27 Jan 2013 sness   » (Journeyer)

What We Learned in 2012 · An A List Apart Article

What We Learned in 2012 · An A List Apart Article: "Design systems, not screens

More than half of U.S. laptop owners now also own a smartphone, and nearly a quarter of them own a tablet too (source). And, of course, with the holiday season past us, the number of users who own a device in all three categories will jump higher still. Users move between devices so fluidly, and in patterns that we often can’t predict. Now apps are starting to connect to other devices to control, synchronize or extend an experience.

I think we’re going to see more cross-channel design thinking in 2013 to address simultaneous multi-device usage, and frequent device hopping in a single workflow. Continuity between platforms will be important, but we don’t need to make the experience the same between devices. The user experience will morph with each context. We’ll need to design systems, not screens, to solve cross-channel experience design problems."

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Syndicated 2013-01-27 17:47:00 from sness

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