17 Oct 2013 dmarti   » (Master)

QoTD: Michael Tiffany

The fundamental value proposition of these ad tech companies who are de-anonymizing the Internet is, Why spend big CPMs on branded sites when I can get them on no-name sites?

Michael Tiffany, CEO, White Ops

Syndicated 2013-10-17 13:59:57 from Don Marti

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