Putting my project on sourceforge gave me a cvs repository with viewcvs, a place to release files, and a place to track bugs. While I could set all of this up on my own server, sourceforge also provides the possibility of finding users, and possibly the occasional suggestion or patch.
A couple features I planned to do, which I thought would take a week or more to finish, got done in 1-2 days. Somehow, the thought of others watching my project, wondering why it would take me so long to implement a simple feature, prompted me to work much faster.
So I guess I'm an open source exhibitionist.
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If you're a C programmer with some spare time, take a look at the mod_virgule project page and help us with one of the tasks on the ToDo list!